The demands of multifunctionality often create a bottleneck which cannot be overcome by using traditional materials. Associating materials and tailoring their geometries provides an innovative strategy to meet these new engineering challenges. The design, processing, and characterization of "Multifunctional Architectured Materials" is the main goal of the Labex "Grenoble-CEMAM". This new paradigm calls for an interdisciplinary approach and a close partnership between academia and industry.